Store platforms show revenue and orders well enough. What they do not show is margin after discounts and shipping, repeat purchase rate by first product bought, or stock cover on the best-sellers. This template adds those by joining Shopify or your store database to cost data and the inventory system.
It is built for the daily rhythm of online retail: the top row compares today with yesterday and the same weekday last week, hour by hour, so a slow morning is visible before lunch. The lower half is for the weekly merchandising and marketing meeting — best-sellers, channels and returns.
Most owners schedule it to their phone at 8am and to the whole team on Monday. See scheduled reports for how delivery works, and the period-over-period entry for how the comparisons are defined.
- Store owners who check orders on their phone and want margin and stock next to the number.
- E-commerce managers running a weekly merchandising and marketing meeting from one page.
- Operations leads who want returns and stock cover on the same screen as sales.