Klayara for marketing teams

From ad spend to revenue, on one page you can defend.

Klayara joins Google Analytics, your ad platforms, HubSpot and billing so marketing reports the whole funnel — spend, traffic, leads, pipeline and revenue by channel — from the same numbers the rest of the business uses.

Cloud or your serversPermissions per personBuilt for you, if you prefer

The questions

What marketing teams ask every week.

A dashboard earns its place by answering these without anyone opening a spreadsheet.

  1. Which channel brought the customers who actually paid, not just the leads?
  2. What did we spend this month, and what did each channel return?
  3. Where does the funnel leak between visit, lead, meeting and deal?
  4. What is our cost per lead and cost per customer by campaign?
  5. Which landing pages convert, and which are just busy?
  6. What goes in the weekly marketing report, and can it write itself?
What you'll see

Dashboards marketing teams run on.

Channel performance

Spend, sessions, leads, pipeline and revenue by channel and month.

Funnel conversion

Step-by-step conversion by source, with period-over-period change.

Campaign ROI

Cost per lead, cost per customer and return by campaign.

Website & landing pages

Sessions, conversion rate and revenue by page and device.

Email & lifecycle

Sends, opens, clicks and conversions by sequence.

Content & SEO

Organic sessions, ranking pages and assisted conversions over time.

How Klayara helps

What changes for marketing teams.

Report revenue, not just leads

Relate campaign and source data to deals and invoices, so each channel shows spend, leads, pipeline and closed revenue in one row. Attribution arguments get shorter when everyone sees the same table.

Every ad platform in one spend line

Import spend from each ad platform on a schedule and total it next to the traffic and leads it produced. Cost per lead and cost per customer update daily, and when a platform changes its export only one import changes.

The funnel as a picture

Visit, lead, qualified, meeting, deal — as a funnel chart by channel and month, with the drop-off at each step visible and clickable. Filter to a single campaign and every step of the funnel follows.

The Monday report sends itself

Schedule the weekly marketing dashboard as a PDF or a Slack post with the agreed figures. The hour spent assembling screenshots goes back to marketing, and every sent version is kept.

Connects to what you already run

No migration. No new system to learn.

Klayara reads from the tools marketing teams already use. Connect them, relate them once, and every dashboard draws on all of them together.

  • Keep data live in your systems, or import for extra speed
  • Spreadsheets sit alongside databases as equals
  • A connector missing? Tell us — it goes on the build list
See all 50+ connectors
GoGoogle AnalyticsGoGoogle AdsMeMeta AdsHuHubSpotMaMailchimpShShopifyGoGoogle SheetsSaSalesforce
FAQ

Marketing questions, answered.

Something else on your mind? Ask us directly — a person answers.

Can we see revenue by marketing channel, not only leads?

Yes. Relate leads to deals and deals to invoices once, and every channel shows revenue alongside spend. That is how cost per customer stops being an estimate.

How do we combine spend from several ad platforms?

Connect each platform, or import a scheduled export, and Klayara adds them into one spend series with each platform still available as a filter.

Can our agency see the dashboard without seeing everything?

Yes. Share a link or an embedded view limited to the campaigns and columns the agency needs; margin and customer data stay hidden.

Which chart should we use for the funnel?

A funnel chart for the step-by-step view and a stacked bar by month for the trend; both are among the 100+ chart types. See choosing the right chart.

See Klayara on your marketing data.

Bring the report you rebuild most often. We'll recreate it live from your own systems and set it to send itself.

Talk to sales

Prefer to see plans first? See pricing

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